Do you know what is the most common as well as the most popular features of shopify theme store? Well, it is the home page banners! The question here is that how to make this most common and favorite feature of shopify store work?
The homepage banners are also known as image show, hero and slider. So, this homepage banner mostly consists of two or more images that the visitor sees when they visit your site.
But, the biggest thing to keep in mind is that what kind of images or what is that thing that must occupy the largest space on your sites homepage so that there are more visits to your site and thus visitors become your customers. You need to attract the visitors and that is only possible if you know how to use the homepage banners effectively.
So, here are some of the ideas and tips that you can consider when you create banner for shopify homepage:
It is great idea to start with the pictures. After all it is the pictures that attract the attention of the visitor when they are looking at a website. So, it is a great idea to choose amazing and good pictures for your homepage banner.
Keep in mind that the pictures should be of good quality and present a sharp look even when zoomed to a large size. Also avoid the images that look overly cluttered and make the homepage look messy. The overall idea is that that for a perfect homepage banner you should look neat and sharp at the same time. Simple products pictures with solid colors or blurred backgrounds can be a great choice.
Of course, you will be writing something related to your product on your site along with some cool pictures. It is very important to choose the right kind of text for the same. However, it is also very important that you make sure that the pictures and text in your homepage complement each other. Also when selecting an image, make sure that there is enough negative place for the text.
The most prominent colors in the pictures of the homepage banners for shopify store should provide enough contrast so that the text can be seen and is readable or else it will get faded away in colors and many visitors may not even notice it.
As they say“Content is the king”, so it also plays a very important role when it comes to promoting your site. There are two options available: Firstly, using the area as the promotional tool space or use it as a story-telling one.
As a promotional space it involves using homepage banners to highlight the products, sales, specials or other content of your site. This kind of content is frequently changed for else the website will look old and stale which is not a good sign.
For the store that are value conscious, price-sensitive or has a regular new inventory, this technique can be indeed useful and draw more and more customers.
Keep in mind that it is very important to change the content of your homepage banner regularly if you are using it for that purpose as the users will naturally get tired of seeing the same thing again and again.
The last, but the not the least tip to add banner to shopify is an effective homepage banner is ensuring that each of the slide of the website has a clear call to action like a link or a button. It will make it easy for the visitors to understand the website and probe further under to get to know more about a product.
Although many shopify themes gives you the option to not have a call to action on one or more than one images. This can often be a mistake since most of the users often equate homepage banners to being clickable.
Not just that, it is also very important to consider that when they click the link or press the button, where will the user go. One of the best techniques is to lead the user to the page that gives them more information regarding their concern.
So, these are some of the effective tips for creating homepage banners for shopify themes. Hope this article was useful to you!